Wednesday, February 13, 2008

The World's Best Mousetrap

I am sure you have heard it said, "Build the world's best mousetrap, and the world will beat a path to your door!"

You have probably used that expression yourself. That very thought may even be the reason why your "Widget" or "Gizmo" was built to: Tighter tolerances, move a higher load, accelerate faster, have better resolution, etc., etc., etc.

You wanted it to be "The BEST"!

You have "The BEST"! You know it. Your family knows it. Why isn't the world beating a path to your door?

Because the world doesn't know you have "The BEST" "Widget," or "Gizmo"!

How does the world learn about your "Widget", or "Gizmo"!

You tell the world, "We have the world's greatest mousetrap!"

Even better … have someone else tell the world!

For the most cost-effective way to tell the world send an E-Mail and say, "We want the world to know about our mousetrap!"

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